Home is Home - KARE - House of Rebels

Organizational information Home is Home


Home is Home is a (web) shop with surprising interior products, based on trends from residential areas. That way you can add that little extra to your interior. The Home is home team consists of all kinds of different specialists who continuously work on the most beautiful range of furniture and decoration. The trend scouts go all over the world, to find the latest living trends and the most beautiful items for your interior. Home is Home carries brands such as KARE Design, By Boo, Riverdale, Brix, Eleonora, Livingfurn and Naver Collection. At the head office in Ulft is a spacious showroom where all brands are presented.


KARE Design has opened the first Dutch shop-in-shop at Home is Home. KARE is an international design company, dedicated to developing the latest in interior design concepts. With a feel for the market and trends, KARE provides inspiring design ideas that make every design fan happy. The KARE collection consists of various articles from lamps to mirrors and from wall decoration to seating furniture. A collection for the romantic, the mischievous, the style-conscious and anyone who wants to push boundaries when it comes to decorating their own home.


The opening of the store was a great success where countless visitors got to know this special German brand whilst enjoying a drink, finger food and DJ Maximus. From Germany KARE decorator Uwe Preissler was present together with Dick Prince, responsible for KARE Benelux. Dick Prince: “This first Dutch shop-in-shop is exactly where KARE Design stands for: shameless and fun, a very cool collection. We are very happy with Home is Home. They understand our brand and represent what KARE design stands for! An entrepreneur, that really goes for it “.

What role does House of Rebels have?

House of Rebels supports Home is Home with their marketing and PR activities.